What is the philosophy of your skincare line?

Casi: Kumaara is all about the skincare philosophy: Science combined with Nature. Every product developed under the Kumaara brand adheres to the philosophy of healthy formulations that are also based in proven, scientific results. Each Kumaara skincare product is paraben-free, gluten-free, fragrance-free, oil-free, and cruelty-free. We believe that beauty products can be skin beneficial, good for the world AND incredibly effective at promoting younger-looking, more radiant skin. The science behind the Kumaara line is proven with documented, wrinkle-reducing results, while the numerous green benefits behind the line also include elements of sustainable packaging, ECOCERT ingredients and certified organic antioxidants.

Are there any key ingredients that are signature to your line?

Casi: A number of the products in the Kumaara line contain Certified Organic Anti-oxidants (Goji, Acai, Indian Gooseberry, Bearberry), while others contain the science-based Matrixyl-3000 and Dermaxyl. The Overnight Repair Complex exclusively contains Syn-Ake, a form of synthetic temple viper venom.

What are your most popular products?

Casi: The entire line is quite popular, however, early standouts have included the Kumaara Luminescent Primer and the Kumaara Luminizing Eye Treatment - both are incredibly popular with beauty editors and seem to sell-out quickly!

Experience Kumaara

Casi: Kumaara is one of the first anti-aging lines in the direct-to-consumer space to take a "green" approach to skin care. Our products are grounded in real science and real, solid, good-for-you principles. Developed and conceived by industry experts who have worked in this space for years, the brands under the Iconic portfolio represent best-in-breed products that incorporate some of the most advanced scientific ingredients and green beauty principles utilized on the market today. Few beauty brands have ventured anywhere close to the level of sophistication and efficacy that these products have, while remaining true to offering attainable, consumer-friendly price points.